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Posts By Heather C. Vough, M. Teresa Cardador, Jeffrey S. Bednar, Erik Dane, and Michael G. Pratt

When Clients Just Don’t Understand
3 years ago

When Clients Just Don’t Understand

By  •  Client Management

Get out from behind the professional curtain and start talking with your clients as soon as possible. Give them an overview of what you do, how you do it, and why is valuable. When you can, let them watch you do some of your work so that they can see for themselves how complex and specialized it is. And perhaps most importantly, connect with them as people, not just as clients.

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