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Posts By Rene Algesheimer, Sharad Borle, Utpal M. Dholakia and Siddharth S. Singh

Is There A Secret Sauce To Customer Communities?
4 years ago

Is There A Secret Sauce To Customer Communities?

By  •  Virtual Communities

If you want to boost participation in a customer community, don’t just build it. Invite them to come. But, be sure to temper your expectations regarding how participation will create immediate value for your firm.

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